The Nestlé Nespresso company is an autonomous globally managed business of the Nestlé Group. We were briefed by Nespresso South Africa to create a brand activation that encouraged product trial.
We created multiple brand activations in Johannesburg and Cape Town and included the world’s first-ever Nespresso Interactive Game Wall. This allowed consumers to engage with the Nespresso brand and products in a fun and interactive way.
Recycling and data capturing were also objectives that we fulfilled through recycling stations and iPads.